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Content Enrichment

Enriching content behind the scenes enhances its value up front. And with tagging that augments its discoverability, your content becomes more reusable, discoverable, and salable.

Interactive: bringing legacy and static content to life

Interactivity begets deeper audience engagement and adds value to your digital products. Assessment and adaptive learning functions add and improve the retention and outcomes of your learning content. Both make your content more effective and compelling.

Aptara’s eBooks, eManuals, and eCourses offer enhanced and interactive content, such as:

  • High-res, interactive images
  • Pop-up windows
  • Maps, graphs, and charts
  • Jump and push links
  • Guided tours
  • Slideshows
  • 3-D renderings, video, and audio
  • Self-tests and adaptive learning functionality

Whatever your source materials, Aptara can convert them to enriched digital formats, for any screen size, on any device.

Aptara is the preferred production partner for Inkling, the market leader in producing beautiful and impactful digital products. Learn more about our Inkling Production Center (IPC) which has designed and created over 1,600 highly interactive and impactful titles.

Enhanced discoverability

What good is great content if it can’t be found? Existing online search techniques like document indexing, bookmarking, and materials cataloging are no longer adequate search aids.

Aptara’s content and tagging teams make your content more accessible to the people whose (digital) hands you want to put it in. We prepare digital content for eBooks, mobile apps, websites, digital magazines and journals, interactive textbooks, and digital learning products.

Our experts use semantic tags that take advantage of Web Ontology Language (OWL) and the Resource Description Framework (RDF)—the most widely used tools for online publishing, search engine optimization (SEO), and social media tagging.

Enriched content = enriched revenues

By exploiting the unique qualities native to the digital realm, Aptara’s interactive books, magazines, directories, catalogs, and course materials can take readers beyond the printed page via captivating experiences that intensify the written word—and broaden your revenue opportunities.