If you need large volumes and/or high quality electronic content (eContent) produced or updated, Aptara’s eContent Development experts can help.  We provide tailor-made teams with the right mix of subject matter expertise, editorial oversight, and technology support to optimize the value of your eContent products.

Our Approach

• Analyzing existing/new data sources to identify the most relevant and impactful content feeds
• Enhancing searchability by designing customized metadata elements and tagging
• Performing customized research to locate specific or unique content elements
• Consolidating content from multiple sources
• Cleansing, updating and organizing content sets
• Experience Based Information (EBI) markup
• Translating content into multiple target languages
• Enabling visitors to quickly and easily locate content
• Uncovering new opportunities for content delivery and revenue creation

Global 1000 enterprises employ Aptara to manage eContent development solutions supporting:

• Development of business and consumer financial information products
• Launching of customized eContent products to specialized subscriber groups
• Enriching Web site content to increase activity and persistence rates
• Repurposing of legacy content into new eContent products

Sharpen your competitive edge with consistently high quality eContent delivered faster.

Key Problems Solved

1. Low-quality digital content that’s difficult to repurpose and distribute
2. Inability for customers to get easy access the information they require
3. Shortage of new, compelling eContent to support product-market growth
4. Lack of internal resources and expertise to manage content repositories

Benefits

1. Improved customer experience
2. New content products to drive revenue growth
3. Cost-effective, scalable eContent development processes
4. Competitive advantage from proprietary eContent expert capability

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