Forward-thinking content providers are leveraging mobile platforms to distribute their content products as new, innovative, interactive “Apps”.  More feature-rich than traditional eBooks, Apps are small, device-specific software applications that extend the utility of intelligent devices such as the Apple iPhone, iPad, and the Google Android, to more fully engage and captivate their users.

Aptara offers a unique combination of mobile platform developers with in-depth technical knowledge, and seasoned, content development and creative design teams, to help publishers completely re-imagine how their content is presented in rich media formats − to drive new revenue streams.

Because Apps involve custom development, multiple creative options can be used, including:

• Rich media features such as audio, video, animation and 3D
• Location-aware functionality including mapping services like GoogleEarth
• Instructional learning aids including simulations, quizzes, demonstrations
• Social connectivity to Facebook, Twitter and other social media channels

To minimize cost and maximize portability, Aptara’s App developers use open standards and separate content from programming whenever possible, while always applying cross-device standards and the very latest best practices of interactive design.

Why Aptara

With a 20+ year history of providing innovative content technology solutions, rich media development, and publishing expertise, Aptara’s teams of specialists are helping publishers innovate ‘outside the book,’ with the complete range of skill sets required to develop the most compelling and effective Apps in a cost-efficient manner.

Let Aptara transform your traditionally-published content into exciting new Apps for your mobile-centric users!

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