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Some of the U.K.'s largest firms are off to a slow start in digital content production and optimization, leaving significant marketing opportunities on the table.
May 16, 2012
A new Kindle with color E Ink could attract new readers, and digital publishers to the Amazon platform.
May 14, 2012
With tablets already encroaching on the space occupied by dedicated eReaders, the smaller form factor and reduced price tag of the iPad mini could catapult Apple to the head of the eBook market.
May 13, 2012
With some of the more common digital marketing tactics still failing to align with consumer expectations, original eBook publishing could be a smart path for companies to explore.
May 10, 2012
Ad agencies are looking for a clear return on investment before partnering with digital publishers focused on the tablet platform.
May 8, 2012
Medical administrators can leverage eLearning solutions to directly educate patients, as well as the clinical staff that serve them.
May 7, 2012
Tablets are gaining ground on dedicated eReaders as the platform of choice among consumers, but Amazon and Barnes & Noble are still in the driver's seat.
May 4, 2012
Barnes & Noble is hoping to keep its physical storefronts relevant in the era of eBook publishing with an ambitious new move.
May 4, 2012
Dev Ganesan, CEO of Aptara, comments on the implications of the iPad's introduction in India.
May 3, 2012
This week, the Publishers Association released its annual review of industry statistics, painting a clear picture of the expanded role digital content production is playing within many publishing houses.
May 3, 2012