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Website Privacy and Cookie Policy

1. About Policy

This policy is applicable to our online and mobile websites, applications, and digital services and clarifies data collection, usage and sharing practices among Aptara, its affiliates and unaffiliated third parties. You consent to the data collection, use, disclosure and storage practices described in this privacy policy when you use any of our website-based services (“Services”), including when you access any content or videos on our websites.

2.Information Collected

We receive both information that is directly provided to us, such as personal information you provide when you visit the Services, and information that is passively or automatically collected from you, such as anonymous information collected from your browser or device. In this Privacy Policy, we refer to all of this as the "Information".

3.Information Collected by Aptara

We receive both information that is directly provided to us, such as personal information you provide when you visit the Services, and information that is passively or automatically collected from you, such as anonymous information collected from your browser or device. In this Privacy Policy, we refer to all of this as the "Information".

4.Information Provided by User

Your use of the Services may permit you to register, send an enquiry form, subscribe to one of our services, such as our online newsletters, or participate in one of our online forums. In the course of these various offerings, we often seek to collect from you various forms of information, such as: name, address, e-mail address, telephone number, State/ Country, Title, Company Name, Zip/postal code, Job Function, Industry of the prospects company, Primary interest amongst Aptara’s Services, Publisher Type, Website of Prospect’s company.

5.Passively Collected Information

A representative, non-exhaustive list of the types of automatically collected information may include: network or Internet protocol address and type of browser you are using (e.g., Chrome, Safari, Firefox, Internet Explorer), the type of operating system you are using, (e.g., Microsoft Windows or Mac OS), the name of your Internet service provider  and domains used by such providers, mobile network, device identifiers (such as an Apple IDFA or an Android Advertising ID), device settings, browser settings, the web pages of the Services you have visited, Webpages  visited before and after you visit our website, the type of handheld or mobile device used to view the Service (e.g., iOS, Android), location information, and the content and advertisements you have accessed, seen, forwarded and/or clicked on.

6.Use of Cookies and Other Technologies

Cookies are small, usually encrypted text files, which are used to perform various functions such as storing your preferences, allowing you to easily navigate between web pages, and improving overall user experience. These are located in browser directories and are useful since they have the ability to recognize a user’s PC or mobile device, and customize the user experience by transmitting small amounts of Information back to the site. Cookies also help third party agencies who are engaged by the site owner to collect Information about user profiles, their interactions, actions, and behavior, which help site owners to improve components and functionalities available on the website. We do not collect personally identifiable information via cookies.

The functionalities of some of our cookies are analyzed by Aptara’s third party vendors    for the sole purpose of providing us with web analytics and more detailed site activity information and intelligence about our website. Information collected via cookies on our website is anonymous and helps us improve our customer service. We do not sell any data to third party vendors, customers or other parties.

For instance, we analyze Information pertaining to domains from where visitors come from, visitor activity, etc. Aptara and its affiliates may use this Information at an aggregate level to identify trends and statistics, which help us improve the services we offer to our customers.

Highest levels of confidentiality are maintained while processing and analyzing this Information, and encryption technology is used to keep visitor Information anonymous.

7.Deleting and Blocking Cookies

By using our website, you agree to provide us your implied consent to the placement of cookies on your device, as explained above. In case you wish to remove these cookies from your device, you can delete these via your browser settings. You can also adjust your browser settings to block these cookies. However, please be informed that deleting or blocking cookies will adversely affect your user experience as certain parts of the website may stop functioning. User discretion is advised while deleting or blocking cookies.

8.Use of information

Aptara collects this Information to make better business decisions towards our mutual advantage, support the activities you choose to engage in, and provide higher quality solutions and services to you and your customers. We will not sell, share, or rent this information, for commercial purposes, to any person or organization.

Sample list of Aptara’s use of this Information is given below:

  1. Provide and communicate with you about the Services or your account with us,
  2. Fulfill your requests regarding the Services, including without limitation requests for newsletters and notifications,
  3. Respond to your inquiries,
  4. Communicate with you about other products, programs or services that we believe may be of interest to you,
  5. Provide technical support for the Services,
  6. Protect the safety of our Users,
  7. Perform analysis regarding how you use the Services or any part thereof, and send invitations or emails if you use these services to your designated recipients.

9.Information Security

Aptara classifies your personal information as Confidential Information. Confidential Information is protected by storing it on secure servers that only authorized Aptara personnel have access to. The Information is encrypted to prevent unauthorized parties from accessing this Information.

Our website contains links to websites of third parties. Aptara has no control over, and is not responsible for, the content, privacy policies or reliability of such sites.

10.Changes to the policy

Aptara reserves the right to modify or amend this Privacy Policy at its own discretion.

11.Additional Information

If you need to know more about Aptara’s Privacy program then please refer to

Aptara Privacy Policy or email to Data Protection Officer.

Email: dpo@aptaracorp.com