The development of smart mobile devices has largely been the central story of technology over the past few years. Other trends, including cloud computing and the lack of limits on office personnel, have been intrinsically linked to PC-strength devices that can be used anywhere. At this point, companies not focusing on mobile content, whether for internal or customer consumption, may be falling behind in their respective industries. While only a few years ago, it would have been considered reasonable to require people to go to the PCs in their offices to download visually rich materials, things have changed. Mobility is the new standard.
The 2015 outlook
Since it's the dawn of a fresh year, it's time yet again to focus on the places mobile may be headed next and its enduring hold on businesses' interest. RCR Wireless News gathered expert predictions from B2X CEO Thomas Berlemann and formulated a list of trends comprising interesting new ways in which smart device proliferation may continue in a world that has already been inundated with tablets and smartphones. For instance, Berlemann noted the presence of this hardware will likely go worldwide, spreading beyond its base in highly-developed digital economies to encompass growing countries as well. The tech that makes smartphones possible is getting more affordable by the year.
The manufacturers behind devices will need ways to stand out in 2015 and beyond, as abundance of options on the market will force these organizations into intense competition with one another. According to Berlemann, this may take the form of either device scale changes and the rise of wearable tech or a renewed commitment to after-purchase support. In either case, the winners are the buyers of the items, who are given more incentives than ever to be active users. The prevalence of mobile in offices and daily life will be aided by device-makers trying out new strategies.
Another of Berlemann's predictions was that applications will become standardized in the coming year, a concept that is likely already top-of-mind for companies committed to using HTML5 to develop Web apps. He noted that this is in response to the fact that there is no monolithic mobile operating system. The presence of many apps across boundaries between operating systems will open up a new chapter of hardware selection, Berlemann projected. He explained that it will be easier than ever to pick a new phone or tablet based on the way it feels or the service plan, as there won't be a fenced-off app environment.
The exciting future
Of course, while it's practical to look at the mobile device market of 2015, it's inspiring to think what might be coming next. PCMag pointed to a new Apple patent that anticipates hardware that is completely flexible. The source noted that while it's a little tricky to see how this may make a standard tablet or phone better, it may revolutionize the wearables sector or give new control options in form factors that haven't been seen yet. The fact that another round of innovation is looming means the mobile industry remains as relevant as ever.