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Latest Thinking

Read our take on industry news. Discover what our technology gurus have to say about where the industry is headed and how you can apply their knowledge to improve your operations.

 

Aptara Corp | Posted on June 10, 2019
By mid-2020, a sea change in the e-learning development landscape is expected. Will you be ready? Read More
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Corporate Learning & Performance, Custom Content Services, Educational Publishing, Information Technology
Analyzing the right sets of data can help marketers create a better content strategy.

Using data to improve digital content marketing

Aptara Corp | Posted on September 27, 2016

The success of digital content marketing hinges on the use of big data.

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As banks retool their digital and mobile content strategies to better suite today's customers, secure app development is of utmost importance.

As banking apps gain traction, security becomes a necessity

Aptara Corp | Posted on September 20, 2016

As banks retool their digital and mobile content strategies to better suite today's customers, secure app development is of utmost importance. 

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As B2B publishers move toward digital content development, they must utilize the technological skills and services of specialists to ensure effective process and delivery.

With B2B Publishing, digital innovation is key

Aptara Corp | Posted on September 14, 2016

As B2B publishers move toward digital content development, they must utilize the technological skills and services of specialists to ensure effective process and delivery.

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To realize the greatest benefits of learning technology, companies must be able to measure the effectiveness of them.

Developing and measuring a learning technology strategy

Aptara Corp | Posted on September 13, 2016

To realize the greatest benefits of learning technology, companies must be able to measure the effectiveness of them.

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With the appropriate application of design principles and mechanics, gamification can be a powerful tool for nearly any organization.

Creating a winning gamification strategy

Aptara Corp | Posted on September 1, 2016

With the appropriate application of design principles and mechanics, gamification can be a powerful tool for nearly any organization.

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Using digital content and microlearning strategies can help enhance employee training programs.

Motivating millennials through eLearning

Aptara Corp | Posted on August 25, 2016

Using digital content and microlearning strategies can help enhance employee training programs.

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As attention spans decrease and technology grows, microlearning is becoming a staple for companies.

Microlearning improves employee training programs

Aptara Corp | Posted on August 16, 2016

As attention spans decrease and technology grows, microlearning is becoming a staple for companies.

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HTML5 eBooks are more interactive, and compatible with the host of devices and operating systems in use today.

HTML5 is the best way to publish eBooks

Aptara Corp | Posted on August 11, 2016

HTML5 eBooks are more interactive, and compatible with the host of devices and operating systems in use today.

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As companies face increased pressure to design and release apps more quickly, they must also confront rising security risks and vulnerabilities.

With app development, security trumps speed

Aptara Corp | Posted on July 26, 2016

As companies face increased pressure to design and release apps more quickly, they must also confront rising security risks and vulnerabilities.

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Outsourcing legal summary and support services to content technology specialists can enhance the profitability and performance of law firms.

Improving law firm performance through content technology

Aptara Corp | Posted on July 12, 2016

Outsourcing legal summary and support services to content technology specialists can enhance the profitability and performance of law firms.

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