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Read our take on industry news. Discover what our technology gurus have to say about where the industry is headed and how you can apply their knowledge to improve your operations.

 

Aptara Corp | Posted on December 21, 2020

 

eLearning and the Information Age

 

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Social media has given rise to video and greatly transformed the world of digital publishing and content creation and distribution.

Social, mobile, video and the future of digital content

Aptara Corp | Posted on December 6, 2016

Social media has given rise to video and greatly transformed the world of digital publishing and content creation and distribution.

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When designing and developing a microlearning course, there are some key aspects that should be prioritized.

3 components of a successful microlearning course

Aptara Corp | Posted on November 29, 2016

When designing and developing a microlearning course, there are some key aspects that should be prioritized. 

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App development and digital content projects should be outsourced to companies that specialize in providing innovative IT solutions.

Critical content and technology projects to outsource

Aptara Corp | Posted on November 29, 2016

App development and digital content projects should be outsourced to companies that specialize in providing innovative IT solutions. 

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Educational publishing has been upended by digital and interactive technologies.

The evolution of interactive eBooks in education

Aptara Corp | Posted on October 10, 2016

Educational publishing has been upended by digital and interactive technologies.

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Companies must keep pace with the ever-evolving field of digital content marketing.

Why more businesses are outsourcing digital content creation

Aptara Corp | Posted on October 5, 2016

Companies must keep pace with the ever-evolving field of digital content marketing.

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Companies that rely on outdated, run-of-the-mill strategies for training programs are at a severe disadvantage.

Using predictive analytics and big data for training advantage

Aptara Corp | Posted on September 29, 2016

Companies that rely on outdated, run-of-the-mill strategies for training programs are at a severe disadvantage.

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Analyzing the right sets of data can help marketers create a better content strategy.

Using data to improve digital content marketing

Aptara Corp | Posted on September 27, 2016

The success of digital content marketing hinges on the use of big data.

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As banks retool their digital and mobile content strategies to better suite today's customers, secure app development is of utmost importance.

As banking apps gain traction, security becomes a necessity

Aptara Corp | Posted on September 20, 2016

As banks retool their digital and mobile content strategies to better suite today's customers, secure app development is of utmost importance. 

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As B2B publishers move toward digital content development, they must utilize the technological skills and services of specialists to ensure effective process and delivery.

With B2B Publishing, digital innovation is key

Aptara Corp | Posted on September 14, 2016

As B2B publishers move toward digital content development, they must utilize the technological skills and services of specialists to ensure effective process and delivery.

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To realize the greatest benefits of learning technology, companies must be able to measure the effectiveness of them.

Developing and measuring a learning technology strategy

Aptara Corp | Posted on September 13, 2016

To realize the greatest benefits of learning technology, companies must be able to measure the effectiveness of them.

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