Aptara and Bookwire Announce Partnership to Revolutionize Publisher Services

Frankfurt, April 23, 2024 – Bookwire, the leading global provider of digital services for publishers, and Aptara, a leading provider of comprehensive publishing solutions, proudly announce a strategic partnership aimed at revolutionizing publisher services and providing intelligent publishing solutions. This collaboration represents a significant step forward in the industry, merging Aptara’s expertise in ebook conversion, pre-press work, metadata creation, and production assistance with Bookwire’s cutting-edge technology and distribution network. Aptara’s comprehensive approach to publisher services goes beyond traditional offerings, providing tailored solutions to meet the demands of today’s digital landscape. From meticulous metadata optimization to seamless production assistance, Aptara’s suite of services ensures publishers have the support they need to succeed in the digital age.

“At Bookwire, we’re dedicated to empowering publishers with practical solutions that drive growth,” says Brittyne Lewis, Country Manager of the US at Bookwire. “Our partnership with Aptara combines their industry expertise with our technology to deliver real value to publishers worldwide.”

Bookwire’s state-of-the-art distribution platform, Bookwire OS, serves as the cornerstone of this transformative partnership, enabling publishers to seamlessly deliver content to a diverse array of global sales partners. Through this collaboration, Aptara will leverage Bookwire’s cutting-edge technology to enhance metadata optimization, expand distribution channels, and provide publishers with unprecedented access to audiences worldwide.

“Aptara is strategically leveraging automation/technology with subject matter experts in publishing to facilitate content distribution to broader markets and increasing revenue,” says Samir Kakar, President of Aptara. “Our partnership with Bookwire enhances this effort and provides our customers with a comprehensive eBook solution from conversion to accessibility compliance and distribution.”

As Bookwire and Aptara embark on this journey together, both companies are committed to empowering publishers with practical tools and resources for success in the digital era. By leveraging collaboration and innovation, Aptara and Bookwire are setting new standards in publisher services, ensuring publishers and readers alike benefit from the digital publishing revolution.

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About Aptara:

Aptara enriches content for capitalizing on all digital mediums. Providing full content lifecycle production – from content creation and design, to new media enhancements, content technology solutions, and production for all mobile devices and platforms – Aptara develops innovative digital products that deliver content how, when, and where recipients want it. Serving the 10 largest publishers in the world, Aptara is a US-based company founded in 1988. Our over 4,000 professionals are deployed globally to help content providers create, enrich, publish, monetize, and manage their assets in the digital age.

About Bookwire & “Bookwire OS – One Solution”

Bookwire GmbH was founded in Frankfurt in 2010 as a service provider for publisher distribution of eBooks and digital content. It has since become one of the leading international businesses in digital publishing technology. Bookwire currently employs 150 people in Germany, the UK, Spain, France, Brazil, Mexico and the USA, who take care of more than 2,500 publishers in the fields of eBooks, audiobooks, podcasts and Print-on-Demand. The pioneering software “Bookwire OS – One Solution”, launched in 2019, has delivered, analyzed and marketed around 800,000 eBooks and 200,000 audiobooks in all relevant distribution channels. In addition to the latest customer analytics and pricing technology, publishing clients of Bookwire GmbH also have access to individual support from account & marketing managers who look after the clients from end to end. In 2019, the audiobook production solution “We Audiobook You” (WAY) bagged the business the first “Digital Publishing Award” in the field of B2B solutions. Bookwire GmbH is led by the founders Jens Klingelhöfer (CEO) and John Ruhrmann (CO-CEO), as well as by Christian Lindemann (COO), and has branches in Barcelona, London, Mexico City, São Paulo, New York and Paris, in addition to the company headquarters in Frankfurt am Main and the “Digital Hub” in Dortmund.