The workplace is no different from the consumer space. Mobile devices are top media platforms in each realm.
When deciding what types of smartphones are likely to receive their content, companies need to consider the growing market for used devices that are still relatively new.
The argument for mobile content optimization is straightforward: The use of these devices is accelerating at such a rate that they will soon be primary, not secondary, portals.
The tablet may be miscast as a counterpart to smartphones. Maybe these devices are more like PCs.
Compatibility with HTML5 is a common feature of a plethora of mobile operating systems.
The future of mobile may involve shifting device scales and generally similar solutions working with the hardware.
The world of B2B content marketing has become more mobile-centric. This is an unsurprising development, considering general moves in technology.
Another endorsement of HTML5 comes in the form of The New York Times' new video strategy.
Analysis of the app market leads to the conclusion that the Web model is on the rise.
The tablet market's flux should not distract content producers from the main change the devices have wrought: Content is now different.