Digital Marketing & Social Media

In a world where eCommerce and social media have replaced print advertising, you need to integrate social media into your organization. Your brand is not only your LinkedIn profile or your Facebook page but also what you ‘tweet’ and ‘post’. Our experts can develop a social media strategy specific to your business and help you become a brand that inspires and connects with your social media audiences. Aptara’s online marketing approach is a blend of Search Engine Optimization, Search Engine Marketing through digital ads, and Social Media Optimization through trending and quirky content. By creating a buzz on Facebook, Twitter, Instagram, LinkedIn, and YouTube for you, we will assure a never-ending stream of targeted traffic from potential customers. Our services consist of the following:

  • Our digital marketing strategies include extensive keyword research, on-page and off-page optimization, responsive web designs, and organic tactics such as hashtags and contests to help you achieve higher rankings and increased visibility in search results. Our team will help you leverage digital channels such as Google ads and email marketing to connect with current and prospective customers. We will utilize strategic blogging and publish exclusive, compelling content with data-driven infographics to boost your social media.
  • To support your digital marketing campaigns, Aptara can also build custom, mobile-ready, and search engine optimized websites that help you meet your business objectives. For eCommerce websites, we can manage SKUs and prices, track promotions against pricing, and suggest cross-selling opportunities. We even manage the subscriber, product, and location data needed to establish custom pricing models and oversee product push and placement.
  • Aptara can create a customized and effective digital strategy that will promote organic digital engagements across all social media channels. Our mix of SEO, SEM, and SMO will attract high-quality leads and increase your conversions. If you’re looking for niche services—social media audits, competitive analysis, influencer marketing, or community monitoring—we’ve got you covered there too.

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