Whether in the B2B or B2C sector, content releases are being trusted to produce exciting results.
Digital Content Development
Google's recent moves regarding ads show that to reach a wide audience digitally, it may be time to ditch Flash in favor of HTML5.
Creating strong content is a persistent objective for B2B organizations due to its unique ability to get a point across.
Digital content can be an antidote to more blatant marketing, and it works just as well in the B2B world as B2C.
With the right workflow processes in place, companies can get eBook advantages out of HTML5.
Another endorsement of HTML5 comes in the form of The New York Times' new video strategy.
While content is subjective, there are a few types that are always applicable in B2B situations.
The tide is turning in HTML5's favor all at once after a long build-up.
When a huge website commits to HTML5, momentum moves further in the language's direction. Now, YouTube has joined the trend.
Building a content strategy has several essential qualities, some of which are technological and others which are editorial.